Jennifer Pearl

Viz Media

VIZ Media LLC is a Japanese-American manga, anime and entertainment company headquartered in San Francisco, California.

In partnership with Ride or Cry Collective, I created monthly content calendars, submited to their marketing team and executed on the apporved ideas that stuck. My digital strategy revolved around locating talented internet sensations and inviting them to participate in unique storytelling content. I generated work in a multitude of formats which was distribed across all platforms with the intent to sell new products. 

For their release of JoJo, I hired a talent makeup artist named "Pompberry" to bring Dio (A main cahracter) to life.